Aliases, Inc - AI Augmentation & Hybrid Centered Design

Aliases - Co-Founder & CEO (2024 - present)

Our company, Aliases, has a goal to change the world with AI as an augmentation and empowerment, not a replacement. Instead of Human Centered Design, we are building tools, consultation, and education, on the notion of Hybrid Centered Design (HyCD). We are planning out a strategy for how to build a company, practices, branding, messaging, tooling, solutions, and a flagship product we will sell to people and corporations to unlock their HyCD potential with AI Augmentation. The product will be an Aliases brand "It's ok to dream again.", and essential be a “Dream Machine”.

Design Challenges

Designing for Hybrid Centered Design (HyCD) presents a unique set of challenges. First, there is the need to seamlessly integrate AI augmentation with human capabilities in a way that feels natural and empowering rather than intrusive or overwhelming. This requires a deep understanding of both AI technologies and human behavior.

Another challenge is ensuring that our tools are accessible and user-friendly for a diverse audience, which includes individuals and corporations with varying levels of technical expertise. We also need to consider the ethical implications of AI augmentation, ensuring that our solutions promote positive outcomes and do not inadvertently cause harm.

Branding and messaging pose additional challenges. We must clearly communicate the benefits of HyCD and differentiate our offerings from those of competitors. This involves creating a compelling and cohesive brand narrative that resonates with our target audience.